Tech

We spotted the pink cat-ear gaming headphones Beyoncé wore in her Verizon commercial


Who rules the world? Game girl.

ICYMI, Beyoncé makes rare, surprise appearance on Verizon commercial It airs after halftime of Sunday’s big game between the Kansas City Chiefs and San Francisco 49ers.The Grammy-winning superstar uses this minute-long ad to promote declare Her upcoming country album (currently called act 2), and looped through various stunts to demonstrate her range in an attempt to disrupt Verizon’s 5G internet.

one Extended version Later, a short clip of Beyoncé as a Twitch anchor was added to the advertisement that appeared online, called “iamSlayonce.”The account is real and verifiedBy the way. ) Queen Bey wore pink cat-ear gaming headphones while playing the character, with her fingers far away from the WASD keys, and the clip quickly went viral on Twitter/X.

This is not something you see every day Miss Kitty I wear a pair of “egirl cat headphones” myself, so I’ve made it my personal mission to track them down.I have a strong hunch they are made by aesthetic gaming hardware brand Razer as few of X user Also stated, but I can’t find the exact model number on the company’s website.

Turns out there’s a good reason for that, not because Beyoncé ordered the headphones for her, but because the headphones are no longer in production.

A representative for Razer confirmed in an email to Mashable that Beyoncé is wearing the Quartz Razer Kraken Kitty Edition In her Verizon ad, though the original branding was removed.The $149.99 wired Chroma RGB headphones launched in 2020 as a cute counterpart arrive Kraken Ultimate Editionreplaced last year by a newer model, Siren Kitten V2featuring a lighter, slimmer design and larger cat ears.

Having said that, I have two pieces of comfort for those looking to buy Bey headphones. One is that the Kraken Kitty V2 is only $99.99, which is $50 cheaper than its sold-out predecessor. Second, BeyHive is not yet on the market. There’s no way to get your hands on the Kraken Kitty V2 just yet: at the time of writing, multiple retailers still have them in stock. Amazon, Best Buy, Targetand Razer’s website.)

Kraken Kitty V2 is also available in a cordless version – Siren Kitten V2 BT — sold at the same price.

Mix and match offer

Beyoncé’s Verizon ad isn’t the only major gaming ad to feature Razer gear. Seth Abner of OpTic Gaming (Twitch streamer, former streamer) call of Duty The professional e-sports player, who was nicknamed “Scumbag” by players, wore Black Shark V2 headphones and sit Enki Gaming chair from Mountain Dew’s Baja Blast-themed campaign in collaboration with Aubrey Plaza.

“As the world’s leading lifestyle brand for gamers, we are delighted that our partners Verizon and OpTic Gaming are using Razer in their Super Bowl marketing campaigns,” said Bob Piunko, director of marketing for Razer USA, in an exclusive statement to Mashable. “Iconic moments like Beyoncé wearing our Kraken Kitty headphones, or Scump playing with Aubrey Plaza wearing BlackShark V2 headphones, highlight the strength of our collaboration and underscore gaming’s growing cultural significance.”

Now if only we could get Beyoncé on the air Red Dead Redemption 2 To commemorate her new country days.





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