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“The Voice” is in its 25th season.John Legend, Gwen Stefani and Carson Daly reflect on the show’s staying power and why its “real DNA” never changes

when sound The show premiered on NBC in the spring of 2011, but the move was not without risks.

At that time, the television format of singing competition programs was mainly composed of American idol, still airing on Fox Channel, is the most popular.There are also tons of shows with similar themes, e.g. X factor and glee project Aiming to get a piece of the music pie. Adding a new element to the already confusing atmosphere of music competition shows seems like a minimal return on investment.

The gamble paid off.

Nearly 13 years later, sound It has entered its 25th cycle and shows no signs of slowing down. While traditional TV ratings have steadily declined as viewer viewing habits evolve in the streaming era, the eight-time Emmy winner has proven staying power and become one of the most consistent powerhouses in network television.

sound is among them The 20 most watched programs During the 2022-23 television season, defeat Idolnow on ABC, of the total number of viewers.

“When we launched American idol “It’s so powerful. The TV singing competition market is full.” Carson Daly, show host and executive producer sound, told Yahoo Entertainment. “People thought we were crazy to do another singing show. They thought we could only last one year. The irony is, it’s been on for 25 seasons.”

Executive producer Audrey Morrissey wins award vocal Its unique format endures, in which coaches are the gateway to the audience and the spotlight is focused on pure talent through a blind anthology.

“People come back to the show to be entertained, whether they like the coaching or they like the banter and jokes — all of those things are unique,” she told Yahoo Entertainment. “From the beginning, coaches have been competing against draft teams; they all want to win. At the end of the day, people love a good underdog story and they want to see deserving, talented people excel. They want to see them grow and excel.” Performance.”

Why is it called “sound”? stand out

Adapted from Dutch format 2010 voice of holland, sound Unlike its competitors, it focuses on the voices of aspiring contestants without any visual bias. Through a blind audition, the singers prevailed – showcasing their vocal and musical talents in the hope of one (or all four) receiving a Red Chair Award. coach.

Some contestants performed impressively; It only took a few seconds To achieve that, it’s like Jesse Campbell’s fifth-second turn in Season 2.

Coupled with the strength of a dynamic coaching staff, sound Have the key ingredients to accelerate beyond your competitors.

In the show’s first few seasons, attracting superstar coaches wasn’t easy.

“Back in the first season, no one knew what the show was, so it was really a big test: Who is going to do this and why?” Morrissey recalled.

“It was hard to find people in the beginning,” Daley added.

first three seasons sound The coaching staff includes Adam Levine, Blake Shelton, Christina Aguilera and CeeLo Green. Morrissey said they “set the tone for the future of the program and still do. Those first four coaches were truly amazing.”

From left: Blake Shelton, Carson Daly, Christina Aguilera, executive producer Mark Burnett, Cee Lo Green and Adam Levine on the set of

From left: Blake Shelton, Carson Daly, Christina Aguilera, executive producer Mark Burnett, Cee Lo Green and Adam Levine at NBC press conference sound(Kevin Winter/Getty Images)

Blind auditions are attractive to many coaches The sound is It has been attracting people for many years. It’s a reminder that people’s first interactions with music are often auditory.

“No one, everyone is interested,” Morrissey said. “You have a signature voice, you have a personality, and they all feel like that’s what a blind audition is. And then, of course, you turn the chair and everything else comes into play. effect.”

John Legend joins sound Cycle 16 in 2019, and after returning in 2024 after a hiatus, this will be his ninth season as coach.

“Nothing compares to [the blind auditions] In any other show I think it’s emphasized sound Always makes our shows stand out,” Legend told Yahoo Entertainment. “It’s a cool way to experience listening to a singer, not looking at them but really focusing on their voice.”

Gwen Stefani, who is in season seven and has sat in the red chair for seven cycles (and served as a consultant for two), feels similarly. “You connect with the people on stage purely because of their voice and how it moves you and the connection you feel makes you push a button and turn around,” she told Yahoo Entertainment in an email.

John Legend and Gwen Stefani sit in the coaching chairs on John Legend and Gwen Stefani sit in the coaching chairs on

John Legend and Gwen Stefani. (Griffin Nagel/NBC via Getty Images)

Jordan Smith, Season 9 Champion sound In 2015, as a member of Levine’s team, he admitted that the show gave him an opportunity he wouldn’t have had otherwise.

“I don’t look like a pop star. I don’t necessarily have the star qualities that people are looking for as an artist,” the singer told Yahoo Entertainment. “The thought of being able to go to a blind audition, my chances of success were entirely dependent on my talent and my talent. The quality of my voice, not what I look like or where I come from is what appeals to me.”

What keeps coaches and spectators coming back

In its early episodes, the show averaged 14 million to 15 million viewers per episode. While ratings may never return to their peak levels, the show is still generating significant revenue. Season 25 Premiere On February 26 it attracted 6.2 million viewers.

since soundThe debut featured an impressive group of music stars and producers sitting on the red chairs, including Pharrell Williams, Miley Cyrus, Shakira, Ariana Grande De, Nick Jonas and Usher.Mentoring hopefuls is a big reason why coaches keep coming back, and hopefully some will even come back sound Morrissey said they were at different stages of their careers.

“People like Gwen are a great example of this,” Daly said. “She likes to go to work sound Because she can help young girls and boys. “

Going up sound It was an inspiring, life-changing experience for Stephanie, who met her now-husband, Sheldon, while coaching. “The most unforgettable moment. This is something I never expected,” she said. “There are so many great memories. We went to the show together and it was an incredible chapter in my life.”

Gwyneth Paltrow and Blake Shelton.Gwyneth Paltrow and Blake Shelton.

Stefani and her now-husband Blake Shelton met on The Voice. (Trae Patton/NBC/NBCU Photo Library via Getty Images)

Shelton is the longest-tenured coach soundwho had previously stayed on the show for 23 seasons Departing in May 2023.

“You have people like Blake who were on the show for 13 years, who started the show and left the show at two very different places in their career,” Morrissey said. “You do have people who say, ‘I’ve lived It’s over.” “My dream, I’ve traveled the world, I’ve accomplished it all, and I’m so excited to be able to pass it on and shine a light on all of you.” I think that’s a big reason why they do this .

It was right for the legend, he got the win sound In his first season as coach of folk singer Maelyn Jarmon.

“It’s fun for me to have the opportunity to mentor these artists, advise them, compete with these artists and hopefully bring great entertainment to our audiences,” he said. “Every time they ask me to come back, I’m always excited if I can do that and my schedule allows it.”

An update to the coaching staff means viewers have new reasons to rewatch.

“We feel we can survive [revolving door], we used it as a sales tool,” Daly said. “‘We lost Farrell, but we gained Arthur. ‘We just make it work for us. “

It also provides fresh motivation and allows the coach’s personality to emerge. Morrissey recalled being surprised by Alicia Keys (“She was really silly and had a funny giggle — America had to see that”), who was a coach in seasons 11 and 12 . 14, and Williams (“He has a great personality, very funny, super competitive”), who served as coach from seasons 7 to 10.

“The key to being a good coach is a good person,” Daly said. “Whoever you consider to be one of our best coaches, they’re an extension of themselves. You can’t really be a coach.” sound And fake it. “

“We never changed the true nature of the show”

Keep sound Relevance and appeal are a constant learning process, the producer said.Adjustments and additions to the general rules of the program Aims to strengthen and develop singing competitions.

“I think it’s trying to pay attention to what’s going on in popular culture around us and making sure that what’s going on is represented in the show in an appropriate way without taking your eyes off the value of the fundamentals,” Morrissey said. – These are the things you have to deliver: the right coach with the right character and attitude towards performance.”

Daley believes the show’s format will stand up to the competition.

“This format is so powerful – more powerful than any one coach, any one host, any of us. I think that’s really why the show is successful,” he said. “We’ve added steals, we’ve added saves, we’ve added blocks. We tweaked the format to make it more interesting, but we never changed the true DNA of the show. “

Dali is confident sound The long shelf life means “the show has zero signs of aging.

“People watch content in different ways,” he said. “Traditional TV viewing has seen ratings decline across the board, but the way sound Make people feel calmer than ever before. “

sound Airs Mondays and Tuesdays on NBC

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